MyBallard.com surpasses 50k uniques

We’ve been astounded at the growth of MyBallard.com, Next Door Media’s first neighborhood site to launch. At last check, we cracked the 50,000 monthly unique user mark. How can that be, you ask, in a neighborhood of 30,000 people? Well, Google Analytics treats unique users as unique computers, so if a Ballard resident reads us both at home and at work, that’s two unique users. We also have a fair amount of people who don’t live in the neighborhood who visit on occasion. And we have surprisingly high reach inside the neighborhood, thanks to our very active users, who continue to power the site with their contributions. We’re still growing fast: 10-15 percent a month.